In Japan, ‘Odysseus’ is scared of tiny, cute ‘Chiikawa’
The Japan Times · Published 5h ago · Impact 76%
GlobeVerge has tracked this story since 59m ago.
Chiikawa is a phenomenon in Japan, with its character appearing on various products, and partnering with the brand is an instant way to increase revenue
Steady / neutral59%
PositivePossible support for stability, investment or market confidence
RiskInflation, volatility, borrowing costs or weaker growth
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